10 Best Marketing Analytics Courses and Certifications Online

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Close up iPhone showing Udemy application and laptop with notebookThere are countless online courses and classes that will assist you enhance your Marketing Analytics abilities and earn your Marketing Analytics certificate.

In this post, our experts have actually assembled a curated list of the 10 Best of the Best Marketing Analytics courses, tutorials, training programs, classes and certifications that are offered online right now.

We have actually included just those courses that fulfill our top quality standards. We have actually put a great deal of effort and time into gathering these all for you. These courses are suitable for all levels, beginners, intermediate learners, and experts.

Here’s a look at these courses and what they have to offer for you!

10 Best Marketing Analytics Courses and Certifications Online

1. Marketing Analytics: Forecasting Models with Excel by Start-Tech Academy Udemy Course Our Best Pick

Master Marketing Analytics| Forecasting and Time Series analysis | Sales Forecasting| Build Forecasting models in Excel

As of right now, more than 133392+ people have enrolled in this course and there are over 1589+ reviews.

Course Content
Introduction
Basics of Forecasting
Getting Data Ready for Regression Model
Forecasting using Regression Model
Handling Special events like Holiday sales
Identifying Seasonality & Trend for Forecasting
Handling Changing Trend & Seasonality over time
Forecasting models for New Products
Appendix 1: Excel crash course
Bonus Section

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2. Marketing Analytics and Retail Business Management by Start-Tech Academy Udemy Course

“Retail analytics using MS Excel – Covering Forecasting, Market Basket, RFM, Customer Valuation & Price Bundling”

As of right now, more than 97264+ people have enrolled in this course and there are over 1052+ reviews.

Course Content
“Course Introduction
Part 1: Forecasting
1.1 Getting Data ready for Regression Model
1.2 Forecasting using Regression Model
1.3 Handling Special events like Holiday sales
1.4 Identifying Seasonality & Trend for Forecasting
Market Basket Analysis
RFM (recency, frequency, monetary) Analysis
Part 2: Pricing
2.1 Estimating Demand
2.3 Evaluating Pricing Strategies
3.1 Lifetime Customer Value
3.2 Variations and Sensitivity Analysis
Appendix 1: Excel crash course
Congratulations & about your certificate”

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3. Marketing Analytics: Customer Value and Promotion Strategy by Start-Tech Academy Udemy Course

Learn to calculate Customer Lifetime Value using DCF & advanced models & use it to increase the company’s profitability

As of right now, more than 61899+ people have enrolled in this course and there are over 593+ reviews.

Course Content
Introduction
Lifetime Customer Value
Variations and Sensitivity Analysis
Monte Carlo Simulation
Appendix: Excel Crash Course
Congratulations & about your certificate

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4. Marketing Analytics: Stand Out by Becoming an Analytics Pro! by Joseph @ Wisdify Udemy Course

“Marketing requires a new, analytical breed of professionals. Be at the forefront of your profession.”

As of right now, more than 14612+ people have enrolled in this course and there are over 3561+ reviews.

Course Content
“Introduction
Web, Social Media, & Digital Advertising Analytics
Applying our Analytics
Customer Analytics
Applying our Analytics pt. II
Modeling Out a New Marketing Initiative
Introduction to Dynamic Dashboards”

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5. Customer Analytics in Python 2022 by “365 Careers, 365 Iliya Valchanov” Udemy Course

“Beginner and Advanced Customer Analytics in Python: PCA, K-means Clustering, Elasticity Modeling & Deep Neural Networks”

As of right now, more than 12805+ people have enrolled in this course and there are over 1173+ reviews.

Course Content
Introduction
A Brief Marketing Introduction
Setting up the Environment
Segmentation Data
Hierarchical Clustering
K-Means Clustering
K-Means Clustering based on Principal Component Analysis
Purchase Data
Descriptive Analyses by Segments
Modeling Purchase Incidence
Modeling Brand Choice
Modeling Purchase Quantity
Deep Learning for Conversion Prediction

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6. Web Analytics & Digital Marketing Analytics – Zero to Hero by Anil Batra Udemy Course

Web Analytics course before Google Analytics – Guide & process blueprint for Web Analytics & Digital Marketing Analytics

As of right now, more than 5147+ people have enrolled in this course and there are over 1701+ reviews.

Course Content
Introduction
Process

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7. Market Analytics: Become a Data-Driven Marketing Expert by Scandinavian Institute of Business Analytics Udemy Course

“Learn to calculate market segments, use pricing techniques, and forecast sales with Excel for better marketing strategy.”

As of right now, more than 3554+ people have enrolled in this course and there are over 438+ reviews.

Course Content
Introduction
Market Segmentation
Price Analytics
Sales Forecasting

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8. Marketing Analytics: The Full Marketing Research Masterclass by Business Hero Udemy Course

#1 Course on Marketing Analytics: Become a marketing analytics & strategy expert

As of right now, more than 3550+ people have enrolled in this course and there are over 426+ reviews.

Course Content
Introduction
Marketing Analytics – The Complete Guide on Marketing Analytics & Means-end
Reverse Engineering: How to set up a marketing strategy
Marketing analysis & tools
Thank you!

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9. Data Driven Marketing A-Z: Improve Your Campaign Performance by “David Tanaskovic, Ligency I Team, Ligency Team” Udemy Course

Guide to creating a Data Driven Marketing Campaign and using Campaign Analytics to drive stronger campaign preformance

As of right now, more than 2906+ people have enrolled in this course and there are over 454+ reviews.

Course Content
“Introduction
Campaign Effectiveness
Return on Investment
Launching a Campaign the Blueprint
Advanced Analytics
Analysis, Big Data Tips and Opportunities
Conclusion”

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10. Global Marketing Research and Analytics by Dr. Hector Gonzalez-Jimenez Udemy Course

Understand and conduct market research on a global scale

As of right now, more than 1351+ people have enrolled in this course and there are over 232+ reviews.

Course Content
“Introduction
A global perspective on marketing research
Primary and secondary data sources
Qualitative Research: Methods and applications
Observations, focus groups and in-depth interviews
Quantitative Research: Methods and applications
Measurement and scaling
Survey and questionnaire design
Big Data
Section 10: Supplemental Course Materials”

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Here are some frequently asked questions about learning Marketing Analytics

How Long Does It Take to Learn Marketing Analytics?

The answer to the question “How long does it ttake to learn Marketing Analytics” is … it depends. Everyone has different needs, and everybody is working in different situations, so the answer for one person may be totally different than for someone else.

Consider these questions: What are you attempting to Learn Marketing Analytics for? Where is your beginning point? Are you a beginner or do you have experience with Marketing Analytics? Just how much can you practice? 1 hour daily? 40 hours per week? Have a look at this course about Marketing Analytics.

Is Marketing Analytics Easy Or Hard to Learn?

No, learning Marketing Analytics isn’t hard for the majority of people. Check this course on how to Learn Marketing Analytics in no time!

How to Learn Marketing Analytics Fast?

The fastest way to Learn Marketing Analytics is to first get this Marketing Analytics course, then practice whatever you learn whenever you can. Even if its simply 15 minutes a day of practice. Consistency is key.

Where to Learn Marketing Analytics?

If you want to explore and learn Marketing Analytics, then Udemy offers you the best platform to learn the Marketing Analytics. Check this course on how to Learn Marketing Analytics in no time!